Stay in your lane? Not in the shipping industry.
Xeneta, a shipping data aggregator, announced on September 13 that it had raised $80 million in a round of funding, cash that the company intends to use to build out existing datasets and grow its customer base.
The company takes information from cargo owners and shipping companies on rates and gives customers an average from which they can negotiate. It’s part of what company CEO Patrik Berglund told TechCrunch is a necessary step forward in how the shipping industry uses data: “Whether it’s a new digital freight forwarder, or a legacy player, they are all in need of better data to run their businesses more efficiently.”
More than meets the eye. Xeneta is sitting on 300 million data points from hundreds of the world’s largest shipping companies, which makes for $40 billion in value on the site as it is.
But the actual value of what the company has is far higher—between $600 billion and $900 billion seasonally, Berglund told TechCrunch—they just need to figure out how to use all of it.
Xeneta’s chief marketing officer, Katherine Barrios, told IT Brew that the company is sitting on a huge reservoir of data, all of it gleaned from rate sheets. Figuring out what to do with that information—how to deploy it—is the company’s next challenge.
“In the rate sheets that we collect from our customers, we’re just extracting the rate component,” Barrios said. “But we get a lot of other stuff that we’re not using yet. We’re looking at, how else can we create more intelligence?”
Read about it here.—EH
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